Everyone knows a whole load of words. But not a load of people know how to use words to best effect.
What’s your goal? To inspire, sell, promote, invite, advertise, spread your message, write your presentation…? It’s super important to know this when you write!
What’s ironic about the word copywriting is this. You may be trying to copy other people’s writing style and by default, you use stiff and starchy words that sound awkward. But the magic comes when you stop “copying” and not only suss out the “language” of the person you’re trying to reach, but also let your personality and own language style shine through. The word copywriting could therefore be replaced with “getting on the same page” as your reader.
The other thing is this. You may struggle with the thought of sitting down and writing that blog post, email sequence, sales letter, website about page or other writing project. In fact, you’d rather clean the toilet and toss your first draft down it!
“Janelle has the capability to slip right inside a business and understand its personality. Shake it up and present it as a better version of itself through her wordsmith talent. She took care to take the time to really understand our business and target market before coming back to us with clarifying questions. Janelle made this transformation fun!”
- How would it be if you were to see copywriting as copytalking (with a dose of storytelling)? Let’s get the words you say, or have rattling around your head, down on paper or into that laptop.
- And let’s really get inside your reader’s | audience’s head so they think you’re a mind-reading genius!
- And how about I teach you some really simple tips that will turn your writing disasters into something that “hits the nail on the head?”
So here’s a super-easy way to get started!
Let me critique and make recommendations (at just a small cost) to dramatically and easily improve your written content with an injection of personality, persuasion and pulling power!
For just $249, I will spend a solid hour reviewing your written content and have a follow-up hour-long catch-up and make a minimum of 10 recommendations that can zing up your customer numbers and sales – by better connecting with your customer – in words, style and some magic copywriting techniques. If you love this, then we can suss out a scope for more writing together. (or just leave me to it!)
Contact me el pronto!
Janelle was able to pick up what we had started and polish it off. She totally understood the tone and voice of our company. She was able to change text and words around to make reading our marketing material fun and enjoyable. She culled everything back without losing the essence of our voice.”
I am currently being inspired by:
The Courageous Messenger – The wonderful soul-work and story-telling / messaging pizazz of Jeffrey van Dyk
Conscious Marketers and Sounds True presenters Kylie Slavik and Richard Taubinger – Your Story Matters
and I have devoured the work of:
Entrepreneur Marie Forleo – The Copy Cure Copywriting Course and Founder of B School and Marie TV
Life book Founders John and Missy Butcher on Mindvalley